API - A software intermediary that allows two applications to communicate. In the context of Conversation Studio, bot builders can use APIs to connect data from another application to a chat flow.

Button - One possible bot reply format. A button represents a single task that bots can deploy to prompt users to navigate in one of several directions.

Carousel - Another possible bot reply format. A carousel is comprised of a set of selections a user may make, presented in a horizontal scroll format. Each item is enabled with an icon to give bot builders the opportunity to supplement the selection list with more detail. A carousel is usually used to prompt users to make a selection of some sort (such as the hotel they’d like to book, the destination they’d like to visit, etc).

Chat Bubble - The bubble in which a bot reply is shown.

Conversational User Interface - A digital interface that allows users to interact with an operating system by telling it what to do, via voice or text, rather than by interacting with icons on a screen or using syntax specific commands.

Entities - Entities are relevant when the purpose of a bot reply is to prompt an input from the user. An entity represents the set of values from which a user’s response must come in order for that user to progress onwards in a conversation. Depending on the context of the conversation, the required response can either be a single value or limited group of specific values from the entity, or any value from within the entity. Entities are always added in connection with the bot’s query the required response is associated with, so that they may detect whether the required response was given.

Graphical User Interface - Digital interface that allows users to interact with an operating system by clicking through graphics, icons or, visuals on a screen.

HSL Components - Haptik Specific Language components. In the context of Mogambo, HSL components are defined as the formats a bot response may come in.

Intent - A set of sentences or phrases that vary in wording, but all represent a single fundamental meaning.

When a user sends a message to your bot, our pipeline identifies keywords in the message and compares them to the keywords of other sentences/phrases to determine which intent the message falls into. Once the bot has determined that the keywords from the message are similar enough to the keywords from a particular intent (and therefore, is able to identify the received message’s core meaning), the bot is able to respond accordingly.

Natural Language Processing - The method by which an operating system understands natural language (everyday language, rather than programming language), powered by machine learning.

Step  - Step is the building block of our chatbots. Steps are interlinked and, when taken all together, comprise a full conversation, including all its various chat flow variants. Steps are the points where conversation converges or diverges basis the information users input to the bot.

Quick Reply - Another possible bot reply format. Quick replies are a limited selection of preset user responses presented by the bot that the user can tap to choose from.

Menu - A box of main tasks a particular bot can help a user with. Bot builders can design their bot to always give users access to the Menu, which will appear as an icon in the bottom left-hand corner of the chat interface.

User Flow - The path a user takes to perform a certain task. Often associated with a certain persona and/or entry point. There are often several paths users can take to accomplish the task.